As with many things, the best way to choose an agency AEO (answer engine optimisation) is to ensure you ask the right questions. Here is a list of FOURTEEN key…
Simon Curwood Jewellers already has many of the ingredients required to perform strongly online: a polished luxury brand, an extensive jewellery range, custom engagement ring expertise and a growing national…
Bakker Diamonds is not short on genuine expertise. From its Fortitude Valley studio, the business offers handcrafted engagement rings and custom jewellery backed by Peter Bakker’s more than 40 years…
Are Ideal Client Profiles still marketing gold—or have they become workshop fiction? That question came up during a recent strategy discussion with the Head of Strategy at an accounting and…
The red box on the graph marks the moment a former client called me in June 2026 and said: “Andrew, we need your SEO help.” We had finished working together…
Transcript: I have been working in SEO for 20 years and have worked across many national and international eCommerce campaigns. Over that time, I have helped retailers achieve first-place rankings…
How to Handle Products for Maximum SEO Efficiency (eCommerce Focused) After nearly 20 years in SEO, one of the biggest opportunities I still see on eCommerce websites is poor product…